Bill Good Marketing

'Introduction'

'Overview and Client Marketing'

'New Asset Strategy'

'Introducing Gorilla CRM'

'Where Contact Management Lives'

Gorilla 4 Enhancements

'Introducing MyData'

'Using MyData'

'Information Management Breakthrough 1'

'Information Management Breakthrough 2'

'Very Cool Enhancements'

'Advanced Messaging'

'More Advanced Messaging'

'Sales Force Automation'

'Campaigns'

MORE FREEBIES

Are you in a partnership?

Trouble managing people?
Consider a virtual team.

Get help here:

Team Building Help

EVEN MORE FREEBIES

Give seminars? Get more help at our Seminar Success Zone.

Surefire Client Retention HAVE YOU PRUNED YOUR BOOK? If so, PLEASE TAKE MY SURVEY.

In my November Research Magazine article, “The Undead Rise Again,” I wrote:

John Bowen uses survey data to help prove his point that getting rid of clients is a good thing. I think he surveyed the wrong people. The correct sample would be FAs who got rid of clients. What effects did that act have on your clients, your business, and you? If you did the deed, especially if you did it at least two years ago, please do not pass go, but proceed directly to: www.billgood.com/retention. I will send a free copy of my new book to the first 50 people who did the deed AND complete the survey. I will write up the responses in a future issue of Research .

SO HERE’S THE DEAL, to qualify for a free copy of my new book, HOT PROSPECTS, you must be one of the first fifty people to take the survey, and we must be able to verify your contact info. IF YOU HAVE NOT PRUNED AND TAKE THE SURVEY ANYWAY, NO FREE BOOK. Go here to buy HOT PROSPECTS.

Take Book Pruning Survey Here

FREE OFFERS

In “The Undead Rise Again,” I offered two FREE white papers:

“Survival Strategy #1: Keep What You’ve Got.” This lays out the ten points in our Client Relationship Retention Formula.”

“Case Against Book Pruning” This is the series of Research Magazine articles run since 1992 fighting against the idea that you build your business by getting rid of clients.

When you download these white papers, we will ask you for a bit of information.
You then get a free account at the BGM Website with access to lots of freebies.

How does your client retention strategy stack up?	Your Answer	BGM System User
You have a strategy ready to go when a financial crisis hits.	?	YES
You know and use the keys to providing GREAT SERVICE.	?	YES
Every client and prospect gets a letter from you EVERY MONTH about something the client is interested in.	?	YES
You have and use lots of “etiquette letters,” taking care to acknowledge, thank, and to appreciate the important events in life.	?	YES
Every client and spouse gets a birthday letter every month and every year the letter changes.	?	YES
At least once a year, you invite every client to an educational seminar appropriate to his or her knowledge level.	?	YES
You have a disciplined method to keep track of client review, and insure that every client receives an invitation to a thorough performance review.	?	YES
At least once a year, you invite every client to a client appreciation event.	?	YES

DO YOU MAKE THESE MISTAKES IN TEAM BUILDING?

Your Service Assistant Also Updates Your Database. (Service or data management will suffer)

You have a Sales/Service Assistant. (No You Don't. You Have a Service Assistant.)

You don't have a team because you think you have to hire full time. (Start with a virtual team.)

Learn how to build a team, step by step, without going to the poor house. (Build in the correct order and it self-funds.)

Download FREE White Paper

"SUREFIRE TEAM DEVELOPMENT" by Bill Good

When you download this white paper, you will automatically create a FREE account at the BGM Website. You not only get this white paper, but you get free access to over 300 Bill Good articles, over 20 white papers, Live and Archived Conference Calls, and much, much more.