(from left to right: Wesley, Derrick, Warren, Megan, and Brandi)

AFTER BEING LURED AWAY,
WES CAME BACK TO GORILLA!

What Wesley had to say:

"Gorilla is the best investment I have made in 25 years in the business."

I thank you for joining us as we re-establish what was once a very important part of the Gorilla CRM System. Every month, for years, Bill would interview someone who is doing an outstanding job with Gorilla. They received the high honor of Gorilla of the Month. For some reason lost in the sands of time, we stopped doing it. It probably worked so well that… well… you know the rest of the story.

Wes Forster is Gorilla of the Month because he made a recommitment to the system, and produced outstanding results in perhaps one of the worst times he could do it.

For some years, Wes was on Gorilla. Then he was lured away to a competitive program. When he started this other program, his revenue was $1.3M. It went down year after year. In January 2009, it had shrunk to $725,000. That’s when he decided, "I’m getting back on the system."

In the year since then, he has gone from $725,000 to $1.27M. His next step is $1.8M.

To hear more, click on the conference call and hear Wes share his secrets with Bill:

• Why over-emphasizing something can damage the system supporting it.
• Wes’ take on “the system as a recipe.”
• How it helped him with $120,000 in insurance commissions in the month of December and about that much coming right up again.
• The importance of implementing the system as a whole.

Wesley Forster
Bill Good Marketing's Gorilla of the Month, January 2010