
(Standing from left β Mike Helveston, Jessy Rodgers, Lee Pelko, Rick Rodgers, Alan Campbell, Sandy Skrodinsky, Mike Eisenberger. Seated from left: Susan Snyder, Barbara Smith, Amanda Rothweiler.)
ON TRACK FOR $3M!
Rick Rodgers came on the system in March 1990. At that time, he was doing about $225,000. He went independent in 1996 and went fee-only in 2005.
He's on track for $3M this year.
Rick has built a model Gorilla team. But instead of having two and a half support staff, he has six people supporting four advisors. And if you take a look at the ratio that we discovered years ago β two to two and a half support staff per $1.2M β heβs right on the money.
Listen as Rick and Bill explore:
- Why Rick has not followed the advice of so many others to get rid of smaller accounts.
- How he is using the internet and pushing the limits of "the new media."
- How he has used his book, The Three-Legged Stool, to get on blogs, write articles for blogs, and get on talk shows.
- How he succeeds at driving people to his new website.
- Why the Gorilla CRM System was instrumental for them in their process!
Rick Rodgers
Bill Good Marketing's Gorilla of the Month, April 2010






